Search Engine Marketing

Do you want to skyrocket above competitors on page one, increase page views, and boost conversions? Google featured snippets are an ideal option to get on the front page of Google. These snippets have the ability to drive a ton of attention toward your site and act as a valuable weapon for marketers to manipulate [...]

9 Most Important SEO Tools

In this competitive online arena, digital marketers are encouraged to use all the tools that are at their disposal to fight the competition and get their name out there. The list of SEO tools is an endless one, however, we have managed to collect the cream of the crop and provide information on how to [...]

8 Must-have Skills for an SEO Expert to Be Successful

You might have a great looking website, but what is the use, if it does not attract the right audience. Getting traffic is easy but getting the right audience to read your content is difficult and can impact your online business. You need to get more "bookers" than "lookers" on your site. Which mean you [...]

How efficient is your website? If you were to access your site from any mobile device, would you be satisfied with the experience? For some years, there has been a lot of talk about mobile-responsiveness, yet a good number of website are yet to adapt. The mobile craze is not without good reason. In 2015, [...]

This is exciting news for website owners, bloggers and digital marketing professionals who depend on Google to get their website rankings high. Google is making it simpler for you to submit your URLs directly from the Google Search bar. When you search for information relating to 'Subit URL to Google" on Google, you'll see a [...]

8 Tips for a simplified local SEO strategy in 2017

SEO is a dynamic field as major search engines undergo lots of change in a small frame of time. Also, competing against other alarming number of websites for local visibility is no easy task. The only way to emerge victorious is to spend your time and energy on improving your local SEO strategy each year. [...]

How Influencer Marketing Can Benefit Your SEO Strategy?

The competition to reach the top of the SEO game has lured several website owners to use blackhat SEO techniques. Strategies like keyword stuffing, paid linking, invisible texts, comment spamming has been used to manipulate search engine results. However, with frequent Google algorithm changes in recent years, these techniques are now severely penalized and website [...]

Handy Guide on Google’s Crawl Rate

Google's crawl rate is something that all webmasters, blogger and publishers should be worried about. The crawl rate directly has an impact on your site performance on Google search. If the crawl rate is high, it means that Google bots love your site and they keep visiting it often, which means that your site gets [...]

September 23rd, 2016 will go down in history as the single-most decisive day in Google’s war against shady SEO techniques used to bump up SERPs. I may have gotten carried away with the statement, but surely, the launch of the Penguin 4.0 update on the aforementioned date comes as a shrill wake up call to [...]

The Future of SEO – What Top 23 Experts Think

My friends at Rank Watch interviewed 23 SEO professionals in India, these professionals were sent a set of four questions related to SEO. I am privileged to be a part of this group and thank Rank Watch for giving me this opportunity. The 23 SEO tools ? Are these any processes you'd love to see [...]