SEO

How Influencer Marketing Can Benefit Your SEO Strategy?

The competition to reach the top of the SEO game has lured several website owners to use blackhat SEO techniques. Strategies like keyword stuffing, paid linking, invisible texts, comment spamming has been used to manipulate search engine results. However, with frequent Google algorithm changes in recent years, these techniques are now severely penalized and website [...]

The Future of SEO – What Top 23 Experts Think

My friends at Rank Watch interviewed 23 SEO professionals in India, these professionals were sent a set of four questions related to SEO. I am privileged to be a part of this group and thank Rank Watch for giving me this opportunity. The 23 SEO tools ? Are these any processes you'd love to see [...]

Top 5 Questions to Ask Before You Engage an SEO Expert

With Google constantly bringing up new updates on a regular basis, it’s important to get things right when it comes to optimization techniques. So how do you engage an SEO company, when the days of swift fixes are now of no use and the stone age of SEO has begun. To know the best SEO [...]

Gain New Customers With Overflow Cafe

Google killed SEO, SEO is dead, these are some of the conversations you'll find on webmaster and online marketing forums. Is SEO really dead? After the numerable Overflow Cafe is one of the most unique SEO agencies in the world. Started in 1995 when the internet was still a baby, Overflow Cafe has now helped [...]

Focus on high quality content, build credible backlinks, reach out to the mobile audience, etc. are some of the commonly found advice on digital marketing platforms. But there are a few other things Google Analytics. This helps them converse better with clients or streamline their work. It also helps to reduce the burden on qualified [...]

Matt Cutts on using Disavow Links Tool

Matt says that you can use the disavow tool to share links with Google you don't want to be associated with. ie. in case you want to remove links from a particular domain, you can do so using the disavow tool. If your blog has been hit by tip from Matt: He says that if [...]

The SEO Battle Is Won On-Site

Tons of businesses allocate a large portion of their SEO budget and resources to building links. While link building is definitely an important part of increasing your rankings in Google and Bing, unless they steal it). Ask marketers who relied on article directories and link trading networks if they wish they had of spent more [...]

Why is your website so low in Google search results?

This is a question I ask often, and most of the time people either don’t really know, or know a little but are confused. Sometimes even SEO specialists struggle to identify the reason. Most of the time though, the source of the problem can be identified and addressed. SEO is a complicated matter, there are [...]

Integrating Social Media Campaigns with SEO

With the maturation of Google Penguin, some questionable SEO practices will fade away. Some people who used to engage in SEO in the past are wondering how to proceed.  While some SEO tactics that worked in the past are likely to fail in the next few months, or they have failed already, other techniques will be [...]

7 SEO Tips To Help You Outrank Your Competition

So let’s say you have already set up a blog for your business. What should you do next? Competition is always going to be a part of doing business, especially online. Everyone is trying to take a piece of the market for themselves, so you will need to fight back to out-rank them and keep [...]