Affiliate Marketing

4 Ways a New Twitter Profile Can Popularize Your Brand Online

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Today, it’s challenging to promote your brand online without any social media accounts. Reports claim that 80% of clients check the social media profiles of the company they wish to know about. From this, it is prudent that social platforms can’t be overlooked when popularizing a brand.

Each social platform has its own set of protocols and they function accordingly. It’s up to the businesses to pick the best one that suits their needs for promotions and returns. Of the different platforms, Twitter is close to hearts of many as it is the simplest way to communicate with the world effectively.

Top brands listen to tweets from clients and followers to provide them with necessary solutions, as 90% of people prefer tweets for communication or sharing.

The amazing social networking site is upgraded with a bunch of new features recently. Of them worth noting is the Twitter profile update as it can play a remarkable role in promoting and popularizing brands. Any user can switch to this update without a hassle.

“Facebook-like” layout:
Now, Twitter users can be proud as the top-notch platform has now provided them options to set their profiles in a Facebook-like layout. If you’ve a lot of followers and retweets, then this profile may showcase your brand remarkably. With a powerful layout, business users can now track the tweets in a better and easy way.

Pinterest-like “Following” list:
Pinterest users will now envy Twitter followers as this platform has now introduced a Pinterest-like image based following list.

Now, users can easily identify accounts of followers with details like profile picture, header image, description, follow icon, other icons, etc. This amazing feature may help businesses to self-promote easily and effectively.

“Pin a tweet” feature:
For the first ever time, Twitter has made a significant change in the tweeting with pin a tweet feature. With this facility, users can pin the old tweets to the profile page without any discomfort.

Now anyone can see the tweets pinned to the top and can have a better understanding about what your business is all about. In addition, your best tweets can be displayed largely and any follower can find it easily.

Large fonts and pictures:
Twitter now allows users to display their images in a bigger way and the size of best tweets will be large as well. Though a few users don’t like this, it would significantly help businesses with logos as people can get familiar with images.

Simply put, by all means, the recent updates from Twitter can produce remarkable followers to businesses and can help them stamp their authorities online.

The 4 ways mentioned above are sure-fire techniques to promote your business online as Twitter is the second largest platform with millions of users. By adding the Twitter icons to the contents on the business blog page and high-quality third party sites, it becomes easier for any brand to improve its customer base online.

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9 comments

Ryan Biddulph May 21, 2014 - 3:43 am
Hi ZK, SO much branding potential with the new twitter design. I updated my banner immediately, using a dramatic travel photo perfect for my brand. Check it out, if you look me up on twitter ZK ;) Great post man. Tweeting!
Sandeep Rao May 21, 2014 - 4:56 am
Yeah, new design of Twitter comes with some good changes such as large header image, which is having a greater impact on brand popularity. Also, Pinning a tweet to top is another good change to show most popular and valuable tweet to followers and twitter users. This feature is great in the sense of displaying some service, coupons, promoting a product with special features etc. Also, the larger fonts and images make it more efficient to read tweets and recognize brands in first look. One more thing that could have been better is "longer tweets". As sometimes, 140 characters tweet seems less exploratory.
Sam Adeyinka May 21, 2014 - 11:15 am
Hey Mr. ZK, it's nice to be here on your blog. It's my first time but I'm already in love with your blog and your style of writing. :) Social media of course not be over looked this days and I must confess to you that most of my traffic comes from social media and that has been what boost my search traffic. I do less of SEO but get the benefit of SEO from effective SMO. Now, there was a time when all my traffic comes from twitter as I had learned and mastered twitter trick from the many ebooks I read about the phenomenon. I am not getting traffic from that means no more and that's because due to some undisclosed issues, I lost that traffic from them but this post have succeeded in re-awakening the "Twitter Passion" in me and I will soon be heading back to that route. Thanks so much fr the share. BTW, I found this amazing post on the kingged.com network, where I made sure I kingged and commented. You might want to head hover to the post and leave your reply thanks. Sam
Rachel May 22, 2014 - 5:43 am
Absolutely, Social media has a bearing effect over your business. It has the power to upgrade/downgrade your reputation.
Chris May 26, 2014 - 3:25 pm
The key to social marketing is building relationships. Share meaningful content with your customer base. I share crafts for kids as an example. I use my Facebook Business Page for my target local customers. . People are Facebook are there to play. I have found this very effective.
Ann07 May 26, 2014 - 9:35 pm
Twitter has been the second largest social media platform with a million users. As for this fact, you can surely leverage on Twitter and use it as well to promote your brand and business. It is not impossible. As what I’ve read here, you have four simple ways or techniques rather, to promote your business online through the use of Twitter. Take advantage on the new design of Twitter. Showcase your brand through the Twitter’s new profile, self-promote your brand effectively through its new features and make your business remarkable with large fonts and pictures. Thanks for this informative content! :) Best, Ann07 By the way, I found this post shared on Kingged.com
Akanksha Maheshwari May 28, 2014 - 5:40 am
Social media has the power to rule or ruin the business and on twitter every thing is concise but targeted, intensified and focused and so it becomes important to learn about its power, tricks and techniques and thanks for teaching that through your article.
Sanjeev Kumar May 30, 2014 - 8:13 am
Hello ZK, Social Networking sites increases your business popularity and provide you a lot of relevance traffic. twitter is second largest social site where we share our content, view. within 140 character limit. Your content is very informative. Thanks for sharing.
Mansoor Valli G June 20, 2014 - 3:19 pm
Yeah , I do agree that twitter is one of the most sorted channel for social media marketing. With these added services like bigger header image it would be direct promotion for brand builders.In short,twitter can be said as heaven for online marketes.
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