There are many things that come your way when you are making some important plans for your business. Among these roadblocks, the toughest ones are created by you. How come will you yourself jam your way to a better business?
Well, it is a well known fact that any business needs to incorporate changes from time to time to be with the flow. In today’s business world, changes happen quite frequently and aggressively and it is technology that plays major part in all the change that happens.
In this sense, your success closely correlates with the technology innovation taking place and the corresponding proportionate response that you give to that technology around you in comparison to your competitors. Interpreting this need of the hour more specifically we can say that mobile technology is getting ever dominating with each day passing and have certain bearing on businesses, revenues and brands.
Need of Mobile Applications
Mobile apps made the penetration easy. It has made communication more comprehensive and reachable. Mobile applications have made businesses reach the segments that were earlier totally impossible, even with the websites. With what earlier was, the website-driven audience, now shifting to the mobile apps completely or partially, has to be catered in that way.
Understanding this very fact the businesses that traveled to find them a slot on mobile, went on cementing their presence and swearing on a value that is important to be delivered for anyone living in this era of tough opportunities.
iPhone, iPad, Android, BlackBerry and Windows – your business must see these devices around and think how it can be seeing a value through mobile application development for a certain technology thrust.
What’s going through your mind? Do you think you make it tough for yourself to accept mobile application development technology? Do you have resistance for being aided through this technology? Do you fear frequent changes happening to your business? If you have ticked them right, you must be very unwilling to buy your business a better shelf life.
What Research Says?
A research made in 2011 found that, there were 20% of businesses in USA (most of which were in the countryside) that apprehend technology to sell their product or automate their processes, 75% of them (out of the 20% of the total) are either into very traditional and close-ended arrangements or either end-up making their business one. The rest 25% have safe investments in banks and other sources of income that can compensate the lack of technology.
More than 50% of these underprivileged businesses have not opted for even a website and rest of them has no plans to switch on to any technology borne system.
This story is not common with urban areas that have discovered their own inevitable ways to live with the technology and most of which comes in the shape of smart devices and mobile phones . Urban population books tickets on their phone, share updates, read news, see videos, connect with friends and spend more 5 hours of a day on it.
A very obvious question is how come with these conditions prevailing, they would even consider a business that is not on their phone. Understanding the consumer mindset is important for businesses. IT needs to be tapped right from where it surfaced and throughout its phases of major developments. The mobility driven era has many cues in place to suggest you how the business should be aligned with the latest mobile applications.
This report clearly suggests that there are already many businesses that have brought in the app technology to their system. Now if you fall in the rare category of people who don’t have business app for them, you better start it off at earliest or you will end up missing the boat completely with the fast growing sense of mobility and use of mobile devices. If you are on the other side, you should still consider updating your 4 years old app with the help of a mobile app development company that understands the latest technology in mobile application development.
Conclusion
The opportunities have unveiled a new face. The user tendencies have changed. There has been a sense of mobility in every act and pattern that takes place around. Everything from the evolved user habits to the dominance of the mobility struck era, you will find the businesses being drenched in the revolutionary world of mobile apps – commanding every act and thought that goes in to validate and empower your business.
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