Microsoft’s new search engine, Bing got off to a good opening week of its public launch, according to an early report from comScore
The results of the analysis showed a substantial improvement in Microsoft’s position in the search market in the days after Bing’s launch, something that Live could not live upto since its launch.
Microsoft increased its average daily penetration among U.S. searchers from 13.8 percent during the period May 26-30 to 15.5 percent during the period of June 2-6, an indication that the search engine is reaching more people than before.
Microsoft’s share of search results pages in the U.S., increased from 9.1 percent to 11.1 percent during the same time frame.
“These initial data suggest that Microsoft Bing has generated early interest, resulting in a spike in search engagement and an immediate term improvement to Microsoft’s position in the search market,” said Mike Hurt, comScore senior vice president.
“So far it appears that the lifts in searcher penetration and engagement have held relatively steady throughout the five-day period. The ultimate performance of Bing depends on the extent to which it generates more trial through its extensive launch campaign and whether it retains those trial users. It appears it is off to a good start.”
Google Analytics report for this blog shows a high number of users from Bing.com in the last week. The referral numbers from Bing are much higher than the combined referrals from Live in the past three to four months. What has been your experience with Bing, have you seen any referrals to your website from Bing.
After a good first week will Bing be able to sustain its position in the search market ?
47 comments
The results from Bing are much better than Live, it will give Yahoo a run for its money in a few months. Microsoft has got a better and cheaper alternative to the Yahoo bid
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The first weeks results seem good, not sure if its the launch thats peaked the traffic. They definately have a better search product with Bing compared to Live and for sure its been a lot cheaper to work in house than buy out Yahoo, that would have been a mess 🙂
I am hoping it can eat some market share from Google in the next few months 🙂 The “search experience ” is going to be exciting in a few months from now ..Bing, Twitter , Google with real searches and maybe Yahoo with a new search indexing model 🙂
Web Marketing Blogs last blog post..Bing opens to a good first week
If Bing continues to advertise hard, it will start to beat Yahoo for sure
It seems with the heavy advertising that bing.com would have increased more than that.
Even that small percentage is a big increase. I predict it will continue.
I think they have done a great job reinventing live search and making it BING!
Really technology and information are only as good as they are useful. As marketing and psychology have proven to us time and again, human beings are complex creatures. Our needs, wants, expectations, preferences and process of assimilation are quite unique.
Thanks for an insightful article. I admit that the category links do look appealing – in fact, they make Google Search Options look a bit wimpy. While I’m not going to become a Bing user overnight, Google could certain learn a couple of things from Microsoft’s developments.
Thanks for that informative post. Microsoft is trying to come up and I do agree they had a successful launch. The new look is very current and eye catching but to take on Google and Yahoo in the long run will be very hard to do.
This is good thing for search marketer and also great job for search marketer and now there is competition in the search market and so much information. thanks for the post
Thanks For information about markets.There are great job for marketer.
That’s a great and neat article. I believe that Microsoft does gain a lot of advantage by launching the Bing search engine. But still I’ll be using the top search engine, Google. Perhaps Bing can beat Yahoo search engine in short time later. Let’s wait! 😀
Regards,
Lee
I think Bing is better than Yahoo and Live, and way better than Cuil. I don’t think it can beat Google though…for now. They have created a good search engine and some tweaks could make more it more user-friendly and return better results that Google. If they can do that I’d be willing to use Bing full-time.:D
One of my qualms about Bing though is that photo background thingy. I’ve said it and I’ll say it again, it makes it look postcard-esque. Not that there’s anything wrong with that. I just think that’s not the right look.
I agree with you, I dont like the backgroung look either , but I guess its a differentiator compared to Google and Yahoo 🙂
I think Bing has nice perspectives in the future.And we can see the development in this sector soon.
Indeed a decent start from Bing…The design surely looks enchanting!
It seem to me that Microsoft will be the leader in search engines after sometime. If Bing continues to advertise superbly it will start to beat Yahoo and google definitely..
May it can beat yahoo but google is ultimate it can’t. If Microsoft able in future it will take much time to fight with google in this field.
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Do you know Google attend 85% of internet user per day use. have you ever think that what happen if Google say good bye.
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I saw Bing for the first time tonight and added it to my browser. I was actually quite impressed…the design is really refreshing.. it looks really professional. Obviously the search results vary between Google and Bing.. maybe this will continue to bring new people to websites?! It sounds like it’ll br pretty successful
I have enjoyed Bing, and I left a good impression of him. However, I doubt that very soon he will be competing Yahoo.
It might have a new name.. but I still see the same websites at the top when I do searches for the topics I had done back when I use to use msn/live search, so for me personally I don’t see much of an improvement in the search results.
The searches are very different and better indexed on Bing compared to Live. Its a different product offering. The difference can be seen in the indexing and search results
Really the Bing does of course offer new features above Live Search. Bing includes more relevant information on the search results page itself, and sorts them into categories. It also includes partnerships with shopping and travel sites, including recent acquisition comparison site Ciao, Microsoft said. Nice post.
It’s understandable that Bing will start off good. Online buzz has made the community curious about it. While the site has improved over the week, I believe it can still get better, enough to match up with the “giants” like Google. 🙂
Its looks very professional very good job. its will helps in getting more people on the site. its result will be great.
Congrats to Microsoft Team!
I was actually quite impressed…the design is really refreshing. If Bing continues to advertise superbly it will start to beat Yahoo and google definitely..
I just searched my few things in both Bing and Google and found some
incredible results. Bings results are really awesome as compare to google. After seen the result i shocked, really great invention by Microsoft..
http://www.lmbify.com/
I have created an educational and entertainment web site that visitors can find at http://www.lmbify.com/ which stands for “Let me Bing It For You” which is similar to “Let me Google It for you” or “Let me Google that for you”, etc….
My web site allows visitors to create animated search links that link to Bing.com to send to others. Especially, if people ask you for the same thing again and again, you can now search for them and send them the animated links. To try it, put a keyword in the search field, click on “Search” and click on “Bing It Now” to see how it animates. The other fun part on my web site is that you can monitor Live Stream of what visitors are searching and sending to others.
Enjoy and spread the word about my web site!
Thanks
I used Bing the other day and it was actually pretty cool, the results were also very good.
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I saw my awstats and i am surprised to see that i am getting some good traffic from that …Good work by them
Perhaps Bing has had a good start, however, most folks think the search results are skewed a bit. Microsoft is putting a ton of promotion into Bing, so I guess we’ll wait and see where this ends up.
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I really like the Bing interface, particularly the photography that goes with it. It really makes it look great and makes Google look a bit outdated to be honest. However I still trust Google much more to deliver me the exact content that I want, so for now I’ll be sticking with them.
I was developing a small website and wish to add a form that could search text entered on web using either google or bing .The choice between the two is made using radiobuttons. Can someone give the code for this ?
The new search engine of Microsoft which still in beta stage still need lot more to go ahead to achieve are rich data search as like Google.
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It does look trendy and the layout is also good. It will surely create popularity in the future.
Bing looks much better than other se…good results and i saw some traffic flowing towards my site …good sign for bing
BING is picking up speed and poularity fast. Is google going to take a major fall?
I dont think so ….It cant create a big revolution…i am sure working keep an eye on it …
I have some Bing Crosby 78 records. They are from the Saint Patrick’s day group of records. I can’t find them anywhere on the net, does anyone know how much there worth?
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I started to notice traffic from Bing on all of my sites. But I dont think it cant even beat Yahoo in some near future.
it did seem that the launch of Bing went well to improve Microsoft’s position in the search market! This was something that I was looking forward to.
This could be an initially launch blip in the numbers we nee dto wait for its long term potential and growth but thanks for a post.
AnnaHopn
i think bing is good search engine my site has a huge links on bing.
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Although Google is still my number 1 traffic source, I still get nice traffic from Bing. For me it performs way better than yahoo, I get indexed faster, and my site is on the first page for all the main keywords
There are a lot of web affiliate marketing networks (Commission Junction, Hydra Networks, etc). Can someone tell me which is the best?
good move for microsoft
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