Home Blog Marketing Essentials of a Great Blog Post

Essentials of a Great Blog Post

by amol238

Blog Writing

This is a guest post by Prachi Mehta

If you think that blog writing is similar to giving a speech then you should re-think. No doubt the fundamental remains the same and also, you try to attract a particular set of audience in both the cases but blogging requires more research and a firmer grip on the facts and the figures.

A blog should also follow the age old principle of start-body-end. NO wonder this golden rule is surely a 100% success.

The Golden Rule:
Tell people what you want to talk about, Talk about the subject, Pen down what you have told

The Starting – Tell people what you want to talk about

The starting is the place where you build a base ground for people to know what you are going to talk about in the whole article. It is necessary that this part catches hold of the attention of the people. It is actually the beginning which eventually helps in hooking the people and rising their interest. If your opening is not catchy then people might skip to other blogs, after all why should people read your blog (if they find it not so interesting)?

A vital ingredient of blog writing that often gets neglected is the ‘setup’. Setup is really important as it sets a stage for your reader to know what you are about to share and why should they really care. A proper and right put setup helps your readers to follow the article easily. Most of the blog writers fail in this aspect.

Body – Talk about the subject

The Body is all about the subject you wish to talk about. It contains bulk information about the topic and long explanations. For instance, if you wish to explain about a particular problem, say malaria, body talks about the symptoms, causes and prevention of malaria. Actually, it is the place where you deliver the key points. One can also include charts and table to make the topic explanatory. Also try and focus a little bit on the figures. Figures and numbers help to make your blog look more reliable and informative. Once you are through with explaining stuff, it is the time to wrap the things up.

The Closing – Pen down what you have told
Once you are done with explanation, then what? Now is the time when you ‘talk’ what you have already said. Put in a bit of effort to summarize the things and put your message across more strongly. Re-emphasize on the key points in a more direct manner.

All these form a major part of building a successful blog writing post but there are things one should not forget. Like:

The Title – Main attraction
It should be such that the reader is able to relate to it. It should be eye-catchy yet loaded with keywords.

The Conclusion – All is well that ends well.
This is the place where you can air your thoughts and ideas about the subject. Do not force something on a reader while you are trying to promote an item. Instead, leave them with open options while stating your opinion about the item.

Prachi Mehta is a founder of a content based service and writes for blogs and websites. She is also the founder of latest-technews.com and eco-friendly-zone.com If you wish to write a guest post on this blog contact us

You may also like


Kathleen July 24, 2009 - 5:51 pm

What a wonderful post. Scares me just a little. I feel like I may be entering high school again and learning the fundamentals of writing.
I thought I was done with all of that.

Getting your ebook about How to Optimise your website for better conversions in 10 easy steps and maybe that can help me a little.

I think I will tweet this page also.


ZK@Web Marketing Blog July 24, 2009 - 7:42 pm

Hi Kathleen,

It actually is going back to school 🙂 , but this time knowing the basics of writing will help you make money 🙂

I hope you enjoy reading the book and can use it to optimize your website. Thanks for the Tweet, much appreciated 🙂
.-= ZK@Web Marketing Blog´s last blog ..Essentials of a Great Blog Post =-.

Web Developer July 24, 2009 - 7:53 pm

I love the T shirt , I want to buy it …is it for sale on your blog ?
.-= Web Developer´s last blog ..Prototype and jQuery conflict resolution. Prototype JavaScript Library interferes with jQuery. =-.

Toronto Wedding Photographer August 6, 2009 - 2:41 am

Getting your ebook about How to Optimise your website for better conversions in 10 easy steps and maybe that can help me a little.

Thanks for lovely tips

Tycoon Blogger@Make Money Blogging July 24, 2009 - 8:09 pm

You sum it up beautifully. BTW, I really like that tee shirt. Are those for sale anywhere that you know of??
.-= Tycoon Blogger@Make Money Blogging´s last blog ..How to add a favicon to your blog =-.

ZK@Web Marketing Blog July 26, 2009 - 1:41 pm

Watch out for them on this site…I am working on a similar initiative 🙂

Accident Benefits Claims August 2, 2009 - 6:37 am

If u add then i will like to place first order..Looks good

And Fantastic Sum up totally

Make Money Online July 24, 2009 - 8:40 pm

You reminded me how my secondary school teacher taught us about article writing, but I think it’s really useful to learn the basic of writing skill, as many people don’t really follow the basic. Nice post indeed! 😀

.-= Make Money Online´s last blog ..5 Tips To Grab Your Reader’s Attention =-.

game-girl July 24, 2009 - 9:13 pm

Never late to learn ! That great that in life we find stimulation to learn something new and master some actual skills.
.-= game-girl´s last blog ..В фильме Бюро снимутся Мэтт Дэймон и Эмили Блант =-.

Rapid Application Development July 24, 2009 - 11:17 pm

I have just started a site and want to host blog writing facility. I just want to know how much space do I need on server? Also, tell me how much space do one need if trying to host Social Networking.
.-= Rapid Application Development´s last blog ..Hello world! =-.

Seaward July 25, 2009 - 12:02 am

It such nice post Prachi. You have provided worthy stuff for blogger and your every word has a important meaning for understand.

UPrinting July 25, 2009 - 12:27 am

Awesome post, this is really helpful stuff. Newbies and even more advanced bloggers will definitely learn something from your post. There’s always something new to learn and this is one way of definitely improving one’s writing/blogging skills. Thanks so much and more blogging power to you 🙂
.-= UPrinting´s last blog ..Interview with Giulio Costanzo of Firebrain Inc. =-.

maxgxl July 25, 2009 - 9:09 am

Nice laid down prachi. This is what most of the authors forget, thinking about their readers. Some are more involved on how to make money :/ rather than be helpful
.-= maxgxl´s last blog ..Max is coming to TV! =-.

Prachi Mehta July 26, 2009 - 3:34 am

Thanks every one for all your lovely comments!! 🙂 🙂
.-= Prachi Mehta´s last blog ..Web Development Basics =-.

Bubba Moe July 26, 2009 - 10:15 pm

Getting your ebook about How to Optimise your website for better conversions in 10 easy steps and maybe that can help me a little.
I think I will tweet this page also.

Terry@ Scrub Tops July 27, 2009 - 1:57 am

That golden rule reminded me of Will Smith’s line on Seven Pounds which goes like this:

1. Tell your audience what you’re going to tell them.
2. Tell them.
3. Then tell them what you told them.

paul July 27, 2009 - 4:10 pm

lol very true!
.-= paul´s last blog ..Vernon Forrest Dead =-.

watch movies online July 27, 2009 - 5:17 am

A proper and right put setup helps your readers to follow the article easily. Most of the blog writers fail in this aspect.
.-= watch movies online´s last blog ..The Unit: Into Hell Part One – Season 4 – Episode 7 =-.

Jade July 27, 2009 - 6:05 am

I’ve heard quite a few times that using a grabbing headline is very important; to help get clicks from RSS readers, SMSs etc.

Mal July 27, 2009 - 10:58 am

I also like to add bulleted lists. They make it simple for readers to get your point and Google loves unordered and ordered lists. Cheers –
.-= Mal´s last blog ..SEO Big Game =-.

Website Marketing Joel July 27, 2009 - 3:16 pm

Excellent synopsis, unfortunately people will regularly overlook one of these few simple elements and that is unfortunate.

earn money writing July 27, 2009 - 4:09 pm

very good blogging tips!

Kvikmike July 27, 2009 - 10:44 pm

Thank you for the tips. Blogger can really benefit from this article.

kitchen taps July 28, 2009 - 6:24 am

Great tips! I think that is very essential thing what you want to tell readers, the point and the topic.

amit@vemma July 29, 2009 - 1:13 am

Honestly writing a Blog is just like giving the speech in the written manner, The motive is also same ie to bring the audience, so for traffic one thing is always applicable i.e the quality content .


Keith Morgan @ Back To School Deals July 29, 2009 - 11:59 am

So happy to have found this blog. I’m warming up to the idea of creating my own. I’ve heard tons of good stuff about Wordpress. The only question I have is about the hacking. Is that a concern?

Compute Live August 1, 2009 - 2:15 am

Nice tips…really helpful..I loved the shirt…maybe if you are putting it up on sale would be great..
.-= Compute Live´s last blog ..Jailbreak and Unlock iPhone 3.0.1 with Redsn0w 0.8 =-.

Bubba Moe August 1, 2009 - 2:24 am

You reminded me how my secondary school teacher taught us about article writing, but I think it’s really useful to learn the basic of writing skill.

PEI Real Estate August 1, 2009 - 5:56 am

Nice info!!!

Nonfault claims August 1, 2009 - 11:28 am

All the tips that you mentioned above that are essential for a great blog post are really true. If you want to publish a great post your information should be pretty clear and informative..

always tired August 2, 2009 - 3:14 am

I feel like im back to highschool. This post is really true. Thanks for the tips! 🙂

game-girl August 3, 2009 - 8:05 pm

I absolutely share the idea of the post being so didactic and full of new bugs.I like it.
.-= game-girl´s last blog ..Район № 9 скачать фильм онлайн =-.

PI insurance August 7, 2009 - 9:09 am

Nice tips! bloggers should know that.

Electronics Forum August 7, 2009 - 9:12 am

I’m a beginner and i think i should start blogging by using these tips. Thank you!
.-= Electronics Forum´s last blog ..hiii 2 all =-.

used tires August 10, 2009 - 10:50 am

Prachi, great job on the guest post! From my experience once you find your rhythm in your blog of creating that great blog post, it only gets easier!

Till then,


Neeraj Kaushik@Hawaiian Shirts August 29, 2009 - 6:26 am

You are absolutely right blogging and blogging in a right manner are different. One must follow the points mentioned above for successful blog writing.

Matt@Seo Tips September 13, 2009 - 6:08 am

Thanks for these tips, which are useful in creating a memorable blog post.

One extra element I have found useful is to use a bit of humor in the post if appropriate. That can really make it stand out more without diminishing from the information.

If you can use humor in the title that helps as well. Puns with keywords can be a good technique, since you are improving your SEO as well as making the post more memorable.

Costa Del Sol property September 14, 2009 - 1:15 am

Everything is so important while posting a blog like fresh content, title, new idea etc.

Comments are closed.

Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?
Update Required Flash plugin