With the explosive growth in online usage and more than 2.26 billion people connected online or 32 % of the world population (Source: Internet World Stats), ad companies are increasingly looking to make the most of their advertising buck by targeting their communities. While the net is a very measurable medium it becomes a great source to measure every activity and evaluate it based on performance.
Performance based initiatives are being pitched at clients by advertising networks alongwith strategic online initiatives to target the right audience and ensuring maximum return for the dollar spent in advertising and promotions.
Performance based adverting has now become the norm where direct user interaction can be measured. Performance based ad networks can tell you the result of a particular ad or a campaign giving you a holistic perspective of the user behavior and interaction with your product, brand or service.
I recently happen to interact with Marimedia, they are a performance based agency based out of US. Their online presence across various publisher network is staggering, they do over 17 billion impressions a month.
Any advertising network that does 17 billion impressions a month is BIG. Marimedia connects 5000 publishers and 1000 advertisers to ensure that you get the best return for your dollar.
How does Marimedia help me as an advertiser ?
1) Performance based campaigns:
– Marimedia is a performance based advertising network. The network has an expert team of management professionals who ensure that you get the best ROI for your campaign. All campaigns are measured on performance.
2) Best possible pricing model:
– The team works on the best possible pricing model based on your budget. The models range from CPA to CPM and are cost effective to ensure targeted traffic at a reasonable price.
3) Focus on the best traffic source:
– The media buys are focused on the best converting traffic source to ensure there is no wastage of money.
4) Dedicated Managers:
– Every account has a dedicated account manager who works closely with you to maximize your campaigns. Marimedia believes in creating close and strong partnerships.
11 comments
I don’t heard till yet about this one but it’s looking cool option because one thing is sure we can’t become more popular our business without advertisement.
ad companies are increasing but to stay in the market a long time it’s an other story !
Marimedia sounds great. 17 billion impressions a month is really impressive! Will check them out…
ZK, you are a publisher or advertiser with Marimedia?
Impressive, Very impressive – I’ll be sure to check their website out.
Hey from your post i came to know about Marimedia and i think its great. thanks for posting and make us aware of it..
This may seem completely new for me. But it really seems to be very useful to every companies. Thanks a lot for sharing this post, now I have strong desire to find out more about this advertising company.
Marimedia seems like a great site to try. I also try to use Facebook fan pages and Twitter tweets to advertise my company and affiliate links. I do hope Marimedia will be able to help me just as it does to you.
Marimedia sounds like a great ad network. With their feature of dedicated managers, I’m pretty sure they’d be able to deliver with good results. Only time can tell if they would be staying for a long time in the future.
Never heard of it but it really sounds great. i’m going to try this ad network too. Thanks for the share.
Marimedia makes a good impression.. Will give a look!
A very important point is to build an appearance on the network before starting your advertisement campaign. And once you lunched, don’t forget to maintain it! The direct and unfiltered feedback you might receive from the users is one of the most important benefits from marketing on social networks.