Home Blog Marketing 8 Highly Effective Ways of Increasing your RSS Subscription Numbers

8 Highly Effective Ways of Increasing your RSS Subscription Numbers

by amol238

RSS Subscribers

RSS feeds are very important for bloggers and website owners. RSS feed is a unique tool that can help liven up and maintain the interest of readers in your blog or website. Unfortunately, only a small fraction of Internet surfers subscribe in RSS feeds. For this reason alone, the following are eight effective ways on how you can increase your RSS subscribers.

Place your RSS button in the top right of your blog/website

According to most Internet experts, placing your RSS button at the top right of your website is the way to go. The top right section of your website is said to be the best place where you can put your RSS button.

Have a subscribe to blog/website section

Displaying an RSS subscription button isn’t enough. Believe it or not, Internet surfers rarely subscribe with RSS feeds and having a plain and simple button won’t help your cause. Have a “subscribe to blog” or website section not just for your RSS feed but also to other subscriptions like newsletters and social media accounts.

Make your RSS button stand out, choose an effective color or design

An orange RSS feed button is the “in” thing – during the year 2000 perhaps. Today, having an orange RSS feed button won’t help you. Try to choose an effective color or design for your RSS feed – a type of color or design that can stand out with your blog or website’s theme.

Use social proof – display the current number of your existing subscribers

Social proof is one of the strongest psychological stimuli that can trigger a desired response. Don’t just put the words “subscribe here” try to experiment with “17,987 people have subscribed.”

Promote your blog/website in different social media platforms

Promoting your blog or website in social media platforms particularly in Facebook and in Twitter can go a long way in helping you get more RSS subscribers. Facebook and Twitter marketing are also cost-effective and provides you with an opportunity to reach a more global audience.

Write good quality content, write in a user-friendly manner

Writing good quality content is the first important rule in the Internet. With countless of talks and discussions regarding search engine optimization, it all boils down to one thing – good quality content.

If you’re writing a blog post, try to write in a friendly and conversational manner. Most likely than not, your audience aren’t rocket scientists.

Make it simple for visitors to subscribe in your RSS feeds

Admit it or not, the average person is lazy and such laziness can lead to people not subscribing to your RSS feeds. To counter that, you need to make the sign up process easier for your potential subscribers. You won’t need their surname or address, so why bother?

Don’t spam your subscribers, try to set a posting schedule

Spamming is a mortal sin in the land of the Internet. Most people will likely stay away from spammers that’s why it’s imperative that you draw the line between regularity of posting and spamming.

Image Credit: Voilinha

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Eapen@InternetMarketingTips December 7, 2011 - 11:06 pm

These are some great ways to get more RSS subscribers. Nice tips. What if I have no subscribers at all, how do i use the social proof?

sam @ goa carnival December 8, 2011 - 3:25 am


You choose very good article which is really too useful for all bloggers. All points are very nice but i like last one which you mentioned like that we should away from spamming and make schedule for blog post.

Kim Willis December 8, 2011 - 5:12 am

We should always try to put ourselves in our subscriber’s shoes. We wouldn’t like to be flooded with emails or RSS feeds. Thanks for the comments.

Khleo Thomas December 8, 2011 - 1:49 pm

I am actually thinking about purchasing a theme that has a big button in the right hand corner for the RSS feed. I think having it very visible is a great idea.

ZK December 10, 2011 - 10:26 am

You can customize the RSS button with any wordpress theme 🙂

Tevin December 8, 2011 - 5:50 pm

Hi Kim, thanks for sharing these tips. I like the your tips particularly about the placement of RSS. I have been blogging for past 1 year but not enough subscribers. I normally promote my blog on social media. Now I will place my RSS to the place you mention. I hope this will help me in having more RSS subscribers. Thanks

IT Outsourcing Companies December 9, 2011 - 6:46 am

What are the benefits of RSS Feed and how to generate it and use it for effectiveness thank you in advance…

Kim Willis December 9, 2011 - 7:57 am

Just like social media or any other way of online marketing, RSS feeds increases your presence over the internet. It might not work as successfully for everybody but to ignore it means you’re losing out on an excellent opportunity to get more traffic to your website. The secret is to mix it up, never leave any stone un-turned. You might be surprised what an RSS feed could do for you.

Lucy R. December 10, 2011 - 10:16 am

To be honest, visitors just don’t click the RSS buttons …!! Seriously !! Any ways of attracting them ??

ZK December 10, 2011 - 10:41 am

If the content is great then users will figure out the RSS button on your blog 🙂 Content is King

Fashioninlimits December 11, 2011 - 4:09 am

hmm its a pretty simple and nice post.now i have set my site’s rss button on right place.hope it will help alot

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Kavya Hari December 12, 2011 - 5:52 am

In fact, RSS is one of the great tools and it will be more helpful to maintain the interest of the readers into our blog on here. Thanks a lot for sharing your blog on here 🙂

Joseph December 14, 2011 - 5:43 pm

We know that RSS is a great tool, there are some blog using rss just to spam. It is easy to recognize a spam rss if I found a site that have spam rss I wouldn’t take another minute to stay on their blog.

David Britt December 18, 2011 - 7:06 am

Rss feed is a great way to index all your post and it helps to increase your site on search engine.


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